The visual identity system is the visual aspect of branding that businesses create in order to evoke certain feelings and experiences with the brand. It includes anything visual that your brand produces, such as logo design, fonts, photos, color palettes, and any other visuals that you use to communicate your brand.
Visual identity systems are powerful tools that help tell your brand’s story in a unique, organized way. The elements of a visual identity system all work together to provide unity, cohesion, and flexibility of brand expression. An effective visual identity system builds consistency across all touchpoints and brand recognition.
It’s human nature for people to survey their surroundings and form opinions instantly. And it only takes 10 seconds for people to form an impression of your brand. (ActionCard).
Great brands combine impeccable design with innovative solutions to support consistent communication and connection with customers. It all comes down to understanding your business goals and marketing challenges. At Identity Brand + Design, we distinctively craft each creative piece to reflect your unique brand story and expression for maximum impact. So make those 10 seconds count – invest in memorable visual identity systems, compelling creative services, and consistent brand experiences.
Our Visual Identity System Design & Creative Services Include: