Peak Performance SportsZone, located in Fort Myers, Florida, is Southwest Florida’s largest indoor Baseball and Softball Training Facility.
The logo was created to emphasize the notion of high-intensity athletic training with the focus on baseball & softball. The word “SportsZone” is the main focal point and is set on an angle for movement. Circles draw the eye inward towards the “zone”. Varsity-style lettering and the use of a baseball further supports the sports feel.
Blues and golds combine with slight touches of red for a fun, bold palette. Slight metallics, gradients, and dropshadows are added to give more dimension and depth. The white of the baseball draws the eye inward.
In addition to custom logo design & development, Identity Brand + Design has also worked with Peak Performance SportsZone on:
• Business Name Development
• Business Cards
• Print Advertising